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3D Product Commercial
InterGlide X5
A precise, minimal 3D commercial that unveils the engineering of the InterGlide X5 through every fluid adjustment.
Client
Interdesk Singapore
Year
2026
Discipline
3D Product Commercial
Deliverables
3D Motion · Commercial · 2026
Concept: The Symphony of Precision
The InterGlide X5 is Interdesk’s flagship ergonomic chair, with a 4D headrest, QuadFlex™ lumbar support, 6D armrests, adjustable seat depth, a leg rest and a 160° antigravity recline, all built around the person sitting in it.
For the film, we set out to unveil the meticulous engineering of the InterGlide X5 through every fluid adjustment.
How it flows
Storyline concept
01
Clean-room reveal
The camera pushes into a bright studio where the X5 waits alone.
02
4D headrest
The headrest glides through its height and angle adjustments.
03
Under the scanner
The X5 is scanned like an MRI, layer by layer.
04
Two finishes
The black X5 joins the white one, side by side.
05
QuadFlex lumbar
The lumbar support flexes to meet the back.
06
Seat depth and leg rest
The seat slides forward and the leg rest extends.
07
6D armrests
The armrests rise, pivot and turn to fit.
08
160° antigravity recline
The backrest sweeps back in one fluid recline.
09
Final establishing
Both chairs with the X5 logo and slogan.
Shot by shot
Storyboard
#1
Wide push-in on a bright, empty studio. The X5 waits alone on its platform.
#2
Close up on the headrest as it adjusts in height and angle.
#3
The camera tilts up the headrest to reveal the interGlide logo.
#4
The chair is scanned like an MRI, with data readouts framing it.
#5a
Front view of the X5 as the camera orbits around it.
#5b
The black X5 slides in beside the white one.
#6
The lumbar support flexes up and down as the camera arcs past.
#7a
The seat slides forward to show its adjustable depth.
#7b
The leg rest extends out from under the seat.
#8a
Low angle on the armrest post as it rises and swivels.
#8b
The armrest pivots on its joint while the camera circles.
#8c
Close up on the armrest pad turning to fit.
#9a
The backrest sweeps back through its full recline.
#9b
The chair spins on its base and settles.
#10
Both chairs side by side with the X5 logo and tagline.
The look
Styleframes
Behind the scenes
Compositing
Wrap up
The result
A minimal 3D commercial that walks through every adjustment of the X5, one fluid movement at a time, and closes on its promise: engineered around you.
Credits
Client: Interdesk Singapore. Direction, design and animation by Blubs Creative.
